It is impossible to exaggerate how important the network channel is for every underwear factory and underwear processing enterprise, because our customers are online, and the convenience of the Internet is inherently a great advantage. As a traditional industry, the underwear factory processing industry, If you want to keep up with the pace of the times, you must have the correct layout of network channels. Guangzhou underwear factory ingorsports has been a manufacturer of seamless underwear for 17 years. It has been deploying network channels for many years. Three suggestions are made for the layout of network channels in the underwear processing industry.

1. Where are the customers, the channel layout should follow closely.

Underwear manufacturers have always contacted customers by opening stores in the offline market and participating in exhibitions. Ingorsports believes that no matter which channel is used to contact customers, we must clearly identify where customers appear. In recent years, those who have opened stores in the Trade City or participated in the exhibition will find that the source of customers is becoming less and less. Some stores are opened there, and they cannot receive an order for several months. why?

In fact, underwear manufacturers should reflect on it. In addition to being affected by a certain market environment, where have some customers gone? With the rise of the Internet, it is more convenient for customers to find underwear manufacturers through the Internet, so underwear manufacturers should also deploy network channels accordingly, and publish your factory information where customers appear.

2. Network channel layout, the choice is very important.

With the people's attention to the network, the network channels are also varied. Many underwear manufacturers do not know much about the Internet. Some underwear manufacturers have heard about the layout of the network and blindly invested in the platform. The result is that they just burn money blindly and have no effect.

In fact, the Internet is a vast ocean of information. Underwear manufacturers who blindly invest in the Internet will inevitably be submerged in it. So what if the underwear processing industry of underwear manufacturers touches the Internet?

First of all, do a good job of positioning, and as a result, the advantages of the underwear factory sort out the profit model of the factory, do precise customer positioning, put in precise keywords, and use the unique product of one underwear factory as a breakthrough to drive the sales of other products.

Then choose the appropriate channel and platform, combine free and pay, and promote underwear manufacturers with sports marketing and promotion skills. Make it easy for customers to find you and get to know you where they are often present.

Like Guangzhou underwear factory ingorsports, because the factory has strong production capacity and product research and development capabilities, the factory also has millions of pieces in stock, and supports incoming samples, drawings or underwear factory selection and customization, so the underwear factory mainly promotes The channel is the combination of the official website and Alibaba to lay out network channels.

3. Combining online and offline layout.

Underwear manufacturers who want to deploy network channels should also recognize that no channel is 100% perfect, especially underwear processing and production enterprises, because a single network channel cannot complete everything, and more network channels should allow customers to Get to know you, and then take it to an offline store or underwear factory to negotiate. You can't just rely on online channels to complete everything.

Guangzhou underwear factory ingorsports has always been in a responsible attitude to customers. Generally, customers process underwear to find underwear manufacturers and find us ingorsports. We all have to force initial communication through the Internet to understand the real needs of customers and what we can do When you arrive, it is appropriate to invite customers to come to the underwear factory for negotiation. After having a comprehensive understanding of each other, both parties have a choice to cooperate further. Such customers are more accurate and will not leave easily!

Find out the direction, find out the network channel, insist on releasing the information of the underwear factory in different ways to attract customers. Professional people do professional things, and teamwork works together to 'win' customers.

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