Are Supreme sweatshirts Ethical?

Supreme, the New York based streetwear company has grown to become a global phenomenon over the past two decades. The brand's logo, a red and white box with the word 'Supreme' written in Futura Heavy Oblique font, has become a status symbol, coveted by millions of fans around the world. However, many people are starting to question whether Supreme's success has come at a cost to ethical standards. In this article, we will explore the ethical concerns surrounding Supreme's sweatshirts.

The History of Supreme

Supreme started as a skateboarding and clothing store in downtown Manhattan in 1994. The brand quickly gained a reputation for its exclusive drops of limited-edition clothing, collaborations with top brands and artists, and its unique approach to marketing C using shock tactics and provocative design. The cult-like following of the brand has transformed Supreme into an international phenomenon with stores in major cities around the world.

The Cost of Supreme's Sweatshirts

Supreme sweatshirts retail for around $160 on their website, and due to their limited availability, the resale prices can skyrocket to thousands of dollars. However, the low prices for labor and production are shocking. Many people believe that Supreme's sweatshirts are made in sweatshops with poor working conditions, and workers are underpaid and exploited. However, in 2018, the brand committed to fair labor practices C but how far have they gone to implement this?

The Reality of Sweatshop Labor in the Fashion Industry

According to The Fair Trade Foundation, around 60 million people work in sweatshops worldwide, enduring poor working conditions and wages far below a living wage. The fashion industry is one of the worst culprits for exploiting workers, especially in developing countries with low labor laws. Sweatshop laborers often face long working hours with no breaks, poor health and safety standards, and sometimes physical and verbal abuse.

Supreme's View

Supreme's statement on their website states that 'we will not tolerate the use of forced labor, child labor, or sweatshops,' and 'We aim to address these issues through our operations, our partnerships, and our philanthropy.' Supreme has committed to sourcing materials ethically and using ethically sourced factories. However, there is no third-party certification like Fair Trade or B Corp, so it is challenging to confirm whether they are using sweatshops or not.

Why Supreme's Sweatshirts Are Not Fair Trade or Ethical Trade Certified

Supreme is known for its exclusivity and scarcity C part of what makes their products so popular. However, this also means that they often do not produce in large quantities C the minimum requirement for ethical and fair trade certification. Ethical certifications are crucial for verifying that products are made in fair working conditions and support environmental sustainability.

The Bottom Line

Supreme's current approach to ethical standards is still unclear. However, the brand must be more transparent about their partnerships and sourcing. Supreme has a considerable influence on the fashion industry and could use it to make a positive impact. Until then, consumers must question whether the low prices for sweatshirts are worth the potential exploitation of workers.

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