In the process of customizing team clothing, there should be many factors to consider. When researching the application of color in clothing design, we should determine the color of the clothing according to the actual work nature, so as to achieve the most suitable group clothing for the industry. It starts with understanding some basics of color. The basic knowledge of color, the color world is colorful, and it is expressed through color but cannot be separated from the three basic colors of red, yellow and blue. These three colors cannot be mixed with other colors, so they are called"primary color". (Sports shoes group purchase) Color plays a vital role in the customization of team clothing, and color is endowed with a distinct sense of the times and fashion. With their sharp insights, color experts have summarized and refined the latest colors from the consumer market, and promoted them through announcements. In modern clothing design, popular colors are more widely used, and the combination of trendy styles and popular colors is increasingly close. Therefore, fashion designers carefully analyze and study the law of the fashion color cycle, grasp the fashion timing, and timely launch trendy clothes that meet people's aesthetic requirements in order to expand market sales. Perfectly integrated into the industry of team clothing customization. Next, color and clothing design, people's response to color is strong, but not all feel the same way. For example, the dynasties of our country advocated yellow, and believed that yellow was a symbol of heaven and earth, so that yellow gave majestic, luxurious and sacred associations. In countries that believe in Christianity, yellow is considered to be the color of the costume of the traitor Judas, and it is a symbol of despicableness and shame. Therefore, the color design of clothing should be a targeted positioning design. Fashion color and clothing design, the field of clothing has always advocated fashion awareness. The application of fashion colors in clothing is people's pursuit of fashionable colors, which highlights the aesthetic characteristics of modern life. The form of color matching and combination is directly related to the shaping of the overall style of clothing.